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Experienced Marketing Manager

Trek Bikes | Harderwijk | HBO | Fulltime | Sluit 2018-01-27

to support the growth of Trek and Bontrager by providing best in class brand opportunities, sales possibilities for dealers and consumers with a cost effective marketing strategy together with a creative, enthusiastic and effective marketing team.
Functieomschrijving
Currently we are looking for a new fulltime colleague:

Experienced Marketing Manager


to support the growth of Trek and Bontrager by providing best in class brand opportunities, sales possibilities for dealers and consumers with a cost effective marketing strategy together with a creative, enthusiastic and effective marketing team.

Your valuable role will be:
  • Lead the BLX marketing team including individual coaching and goal setting
  • To develop and maintain a cost effective marketing strategy
  • To manage the marketing team and projects
  • To help create and communicate the local marketing calendar
  • To roll out and create concepts and promotions
  • To track, analyse and report on the marketing budget
  • To maximize the effectiveness of the website, using SEO and Google Analytics
  • To be responsible for the annual marketing goals
  • To develop and execute big marketing events like shows, demo’s, launches, campaigns etc
  • To manage and grow our digital footprint
  • Develop assets to assist our dealer base in their marketing efforts
  • Be part of the Trek Benelux management team



Functie-eisen
  • Positive attitude, can do mentality
  • Strong proven marketing leadership skills for a minimum of 3 years
  • Experience in working for a consumer A-Brand
  • Strong knowledge of cycling
  • HBO level
  • Strong computer skills, high level digital communication experience
  • InDesign skills would be an asset
  • Strong analytical skills (problem solving)
  • Creative, flexible and accurate
  • Strong project management skills
  • Strong written/verbal communications skills in Dutch & English, French is desirable
  • International travelling and working during some weekends will be part of the job
  • Hands on mentality



Sollicitatieprocedure
Please apply in Dutch & English, send your letter and resume via our application form, by clicking on the apply button.

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Arbeidsvoorwaarden
An informal, challenging and motivating company culture, where initiative and pro-activity are highly valued. We provide you with a stimulating work environment with enthusiastic colleagues, responsibility and independence. We will compensate you with a competitive salary and benefits package.


Bedrijfsomschrijving
Trek Bicycle Corporation is the world leader in bicycle products and accessories with over 2000 employees worldwide. Trek is dedicated to building bikes for the world’s greatest cyclist to the kid next door. That drive for new ideas and passion for building and selling bikes made us expand rapidly. TREK has several offices in the United States, Asia and Europe. The sales office for the Benelux together with some staffing functions are located in Harderwijk.




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